American Association of Advertising Agencies, 2008 Account Planning Conference, Loews Miami Beach Hotel, 1601 Collins Avenue, Miami Beach, Florida, July 21-23, 2008.
The 2008 Account Planning Conference is a continuation of the planning experience and the beginning of the next conversation and future of planning. Jeffrey Rayport is among the list of creative leaders and innovative thinkers who will offer their unique perspectives on crafting concepts and content.
Harvard Business Conferences, Meet Customers 3.0 Executive Summit, The Metropolitan Club, One East 60th Street, New York, New York, June 18-19, 2008.
Meet Customers 3.0 - they may look like the people to whom you've always marketed your offerings, but they are transforming their relationship to your business radically. Power has shifted: Customers 3.0 are dictating not only when, where, and how they buy but also how they want to interact with each and every brand and on what terms. Like it or not, they are changing the nature of the buying process - and that means they're in control of how you will sell. Jeffrey Rayport and Andrew Heyward will keynote. This is an invitation-only event.
Lexus, 2008 Elite of Lexus, Park City, Utah, June 8-11, 2008.
Jeffrey Rayport facilitates a discussion among top Lexus executives about the future of Lexus. Following that, Rayport engages Richard Branson in a "fireside chat" about his experiences in the business world.
Jeffrey Rayport will lead a discussion on how drivers of relationship management such as customer and employee experience, innovative technologies, and operational excellence lead to greater sustainable value and advantage.
The Forum will bring together 130 to 150 CEOs & Board members of public and private large cap and mid cap media, publishing and interactive entertainment corporations, complementary areas of executive leadership (CFOs & COOs, etc), and select founders / senior managing partners of investment firms. Andrew Heyward will keynote. This event is by invitation only.
Convergys Live Webinar with President Andrea Ayers and Jeffrey Rayport, April 1, 2008, 2pm-3pm Eastern.Jeffrey Rayport and Convergys President Andrea Ayers explore the concepts detailed in Rayport's book
Best Face Forward: Why Companies Must Improve Their Service Interfaces With Customers and link them to Convergys' relationship management approach. This webinar will offer ideas for strategically managing employee and customer relationships to maximize their value in a world where the customer is increasingly in control.
The McGraw-Hill Companies, 2008 Media Summit, McGraw-Hill Building, 49th St. & 6th Ave., New York, New York, March 12-13, 2008.
The International Conference on Media, Advertising, Television, Cable & Satellite, Broadband, Mobile, Publishing & Radio Magazines, News Media, Motion Pictures and Marketing. Andrew Heyward will moderate a roundtable discussion about social media and user generated media.
iMedia Connection, Brand Summit Winter ’08, Hyatt Regency Coconut Point, Florida, February 10-13, 2008.
The Brand Summit’s primary goal is to bring together brand marketing executives with peers and solution providers to share ideas and tackle hard issues surrounding the integration and application of interactive media in their overall marketing mix. Opening keynote will be presented by Jeffrey Rayport. This event is invitation-only.
Cline Davis & Mann, 2008 SSCG Vision Meeting, Competing on the Next Frontier of Advantage... Marketing in a Multi-Channel World, BB King Club, New York, New York, January 22, 2008.
Rayport focuses his talk on using technology as an advantage to marketing and competing in the healthcare industry.
Convergys Executive Forum at Sundance, The Future of Relationship Management, The Chateaux at Silver Lake, Park City, Utah, January 18, 2008.
Jeffrey Rayport will lead a discussion on how drivers of relationship management such as customer and employee experience, innovative technologies, and operational excellence lead to greater sustainable value and advantage. Rayport will also conduct an open panel discussion on these topics.
Young Presidents Organization, The Internet Event, UCLA Anderson School of Business, Los Angeles, California, January 16, 2008.
Jeffrey Rayport will lead a discussion on the modern wired world of today and the future. Jeffrey will explore social and personal issues surrounding Internet sites like MySpace and Facebook as well as discuss how the evolution of the Internet affects each of us and our families.
Council of Public Relations Firms, 2007 Critical Issues Forum, The Consumer's in Control: Now What? Bridgewater, 11 Fulton Street, at the South Street Seaport, New York City, November 8, 2007.
This year's Critical Issues Forum will explore what companies and brands need today and what role public relations can play. It will examine the impact of consumer-generated content, word-of-mouth techniques, social network sites and transparency across multiple stakeholders. Jeffrey Rayport will draw comments from the panelists and experienced public relations professionals in the audience to build a fast-paced feedback loop and a "wiki-perspective" on the future opportunities and challenges for the public relations discipline. New to the forum from Marketspace is senior advisor Andrew Heyward, former president of CBS News.
* Jeffrey Rayport previews the November 8th Critical Issues Forum.
Rompetrol, Senior Management Meeting, Putting Your Organization's Best Face Forward, Mamaia, Romania, October 25, 2007.
Jeffrey Rayport delves into the serious business of offering remarkable insight on how online business strategy works, how it differs from (or mirrors) the pre-Internet era and how information can be leveraged to build a successful 21st-century company.
GSI Commerce Annual Partner Summit, Meeting of the E-Commerce Minds, Atlantic City, NJ, October 9, 2007.
Leading retailers, brands and industry experts explore strategies that will shape the next wave of e-commerce. Jeffrey Rayport begins the session keynoting the intersection of retail and technology and presents solutions for deepening consumer engagement in the evolving digital frontier.
Concours Group IT-LC CIO Summit, Economic Realities and Business Opportunities: Envisioning the Next Frontier for CIOs - Or Why Your CMO Needs You Now More Than Ever, The Sanctuary at Kiawah Island, Kiawah Island, SC, July 31, 2007.
Jeffrey Rayport describes a customer service "leap of faith" that involves putting long-term relationships ahead of short-term profits - something most firms are unwilling to do, but one that's necessary in today's market.
Microsoft Alliance Partner Summit, Why Every Company Is A Media Company,The Westin Seattle Hotel, Seattle, Washington, April 18, 2007.
Digital technology is famously roiling the media industry with the rise of consumer-generated media, social networking, peer production, virtual environments, and broadband video, not to mention a multiplicity of new delivery channels. Such proliferation of sources, formats, and platforms has turned media business models on their head; the resultant disruption is also rapidly becoming *every* company's challenge. No longer are typical "go-to-market" strategies limited to the traditional elements of the marketing mix. Increasingly, firms compete for customers and consumers alike through the deployment of countless new strategic touch points -- websites, kiosks, voice response units, mobiles, and interactive advertising -- that are critically dependent on digital technology. For any company to win over customers in this new environment, someone must make sense of the complexity. Jeffrey Rayport will keynote. This event is private, not open to the public.
Online Publishers Association 2007: Global Online Media Conference, Forum for the Future, The Landmark, London, March 7-9, 2007.
OPA Forum for the Future brings together thought leaders from around the world to discuss topics of global import to the media business. Jeffrey Rayport moderates as the audience takes the stage. Staying competitive, what do you believe is the right strategy?
SpeechTEK West 2007, Unleashing the Potential of Speech Technology, Speech Leads the Way: The New Frontier in Service Automation, San Francisco, February 21-23, 2007.
No longer is it enough to deploy automation to deliver functional efficiency and effectiveness. It's crucial to design systems that appeal to customers on emotional dimensions and to build bonds between companies and customers that express their brands and build lasting relationships. It's what great service people do, and technology today can do it, too. Jeffrey Rayport discusses the question of how.
Fortunate Innovation Forum, Innovative Experiences: Brand, Customer Experience, and Technology, New York City, November 29-30, 2006.
As buyers' tastes change, attention spans shorten, and levels of sophistication increase, businesses must lead or adopt. What experiences - online, in person, in every interaction - do you provide for your customers? Are you making best use of the tools and approaches available? How can you cut through the noise and differentiate yourself as a real innovator when everyone is making the same claim? Jeffrey Rayport moderates as such topics are discussed.
Online Publishers Association Summit, The Multiplatform Future, Biltmore, Phoenix, AZ, November 1-3, 2006.
Members only event. Jeffrey Rayport speaks about competitive strategies for content sites- an updated report card. Jeffrey discusses where progress has been made over the past ten months and what media companies need to do to remain competitive.
Council of Public Relations Firms, 2006 Critical Issues Forum, Achieving Engagement in a Post Mass Media World, Princeton Club, New York City, November 2, 2006.
As marketers grow frustrated with traditional ways of building relationships they are new, alternative channels. The Council of Public Relations Firms will convene its first-ever immersion session which will define the opportunities, threats and strategies facing the public relations industry at this critical juncture. Jeffrey Rayport will act as moderator.
GDI, 7th European Foodservice Summit, Zürich, Switzerland, September 18-20, 2006, Think Tank and Congress for the Restaurant Industry.
The Summit is the number one European platform for the restaurant industry. Issues we discuss are trendsetting and on tomorrow’s agenda. Together we have created a think tank to analyze the most important changes in the industry as well as an annual forum where we may all share our thoughts on a regular basis. What builds consumer trust best: humans or machines? Cesar Brea talks about re-engineering a winning customer interaction strategy.
GDI, 56th International Retail Summit, Gottlieb Duttweiler Institut, Rüschlikon/Zürich, Switzerland, September 14-15, 2006.
Differentiate or Die; New Formats, New Branding, New Leaders
The 56th International Retail Summit highlights new approaches to differentiation, focusing on creative ideas, innovative branding and inspiring personalities innovation. Cesar Brea's keynote outlines how the service revolution is redefining the interface.
How to Automate Services without Kissing Your Customers Goodbye, 2006 STORE, Canada’s Retail Conference featuring Jeffrey F. Rayport, Toronto, Ontario, Canada, June 5, 2006.
Using examples from his book, Best Face Forward: Why Companies Must Improve Their Service Interfaces with Customers, Jeffrey F. Rayport will explain how a combination of smart devices and intelligent networks, combined with traditional front-line service employees, can establish commercial relationships that drive customer satisfaction and loyalty.
View an archived version of AMA Webcast Featuring Dr. Jeffrey F. Rayport, February 2, 2006.
View Jeffrey F. Rayport's recent webseminar on Best Face Forward: Marketing Through People and Technology to Orchestrate Breakthrough Customer Experiences sponsored by Monitor Software and the American Marketing Association. This free, one hour seminar originally aired on February 2th, 2006. Jeffrey F. Rayport will provide strategies for better understanding and serving your customers. He will discuss case studies highlighting the techniques that companies like ING Direct, QVC, and JC Penney use to drive satisfaction, loyalty, and profits.
Improving Customer Experiences for Competitive Advantage: Winning Customers with People and Technology, Live Seminar, November 2005.
An executive symposium featuring Jeffrey F. Rayport, produced in collaboration with Harvard Business School Publishing Corporation, Nuance Communications, and Aspect, The Metropolitan Club New York, New York, November 10, 2005.
Managing in a Service-Dominated Economy, Opening Keynote, Experian Vision Conference, Chandler, Arizona, October 24, 2005.
Co-author of Best Face Forward, Jeffrey Rayport delves into the serious business of offering remarkable insight on how online business strategy works, how it differs from (or mirrors) the pre-Internet era and how information can be leveraged to build a successful 21st-century company.
Best Face Forward – The Second Internet Revolution, Closing Keynote, European Venture Capital Association Technology Conference, Princess Sofia Hotel, Barcelona, Spain, October 19, 2005.
This year’s second keynote speaker at the EVCA Technology Investment Conference is Jeffrey F. Rayport. In business and academic circles he is widely considered as one of the leading experts on the impact of new information technologies on companies' service and marketing strategies.
Improving Customer Experiences for Competitive Advantage: Winning Customers with People and Technology, Live Seminar, September 2005.
An executive symposium featuring Jeffrey Rayport. Discover how a combination of people and technology can build customer experiences that drive loyalty and surpass typical levels of performance and service.
Innovative Influencers: Why Your Customer Interface Is Your Next Competitive Edge, CMO Webcasts, June 2005.
Jeffrey Rayport talks about why, in an age when products and services become commodities overnight, the way you touch your customers makes all the difference in the world.
View an archived version of Jeffrey Rayport's free Microsoft Web Seminar on Best Face Forward View Jeffrey F. Rayport's recent webseminar on Best Face Forward sponsored by Microsoft Office Live Meeting. This free, one hour seminar originally aired on May 24th, 2005. It provides an overview of consumer behavior changes and technology trends driving the front office revolution, key principles to build and sustain interface-based competitive advantage, and how some companies have met the challenge.
Tech Nation (KQED) Interview with Jeffrey F. Rayport, May 1, 2005 Jeffrey Rayport discusses his new book, Best Face Forward: Why Companies Must Improve Their Service Interfaces with Customers (co-authored with Bernard J. Jaworski) with Dr. Moira Gunn on her weekly nationally-syndicated radio program about new advances in technology.
